Content Strategy + Management
Content Starter Kits
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Are your editors too busy editing to build a lean, mean, content production machine? Let me help. I specialize in strategic content starter kits, and can build the content pipeline that makes sense for your business, complete with instructions for seamless takeover by your team — or if you prefer, by mine.
Services include:
Services include:
- SEO-optimized content calendar/content plans for 3 months, 6 months or 1 year
- Blog/CMS setup
- Custom Airtable database
- Briefing and assignment templates; style guides and production checklists
- Option for ongoing editorial management
Content Strategy + Management
Content Audits & SEO Optimization
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Squeeze more value from the content you already have. I’ll work with some of the top minds in global SEO to audit your existing content and critically assess areas for improvement. Then I’ll compile your recommendations into an easy-to-read report with action items ranked by likely return on investment (ROI), so you know exactly where to start.
Services include:
Services include:
- SEO and editorial audits
- SEO-informed content optimization plan, with action items ranked by ROI
- Option to implement the plan yourself or have my team take care of it
Writing + Editing
Editorial Services
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Already have a great content strategy, but need help executing it? From project-based-content packages to ongoing assignments, I can help write, edit and project manage your storytelling priorities. My areas of expertise include health and medical, food and recipes, cannabis, parenting, and lifestyle.
Services include:
Services include:
- Content writing and editing - blogs, articles, e-books, white papers etc.
- Content project management/managing editor services
- Briefing and assigning